Privacy policy.

Privacy policy AP Invest

POMI GmbH ("we") attaches great importance to the protection of your data and the preservation of your privacy. In this statement, we would therefore like to inform you about the collection and use of individual data about personal or factual circumstances of an identified or identifiable natural person ("personal data").

This privacy policy applies to the domains a-p-invest.ch and a-p-invest.com as well as subdomains in the format subdomain.a-p-invest.ch or .com.

Changes to this Privacy Policy apply from the time of their publication on our website. The processing of personal data collected under an older privacy policy is carried out in accordance with this privacy policy. We reserve the right to amend this Privacy Policy at any time and to inform customers, partners and users of the changes in an appropriate manner.

 

I. Informationen about the responsible controller

1. Controller and contact persons

The entity responsible for data protection with regard to the personal data that you send to us via the website is:

POMI GmbH
Pelikanweg 34
3074 Muri
office@a-p-invest.com

If you have any questions or messages concerning your personal data, please do not hesitate to contact us. You can reach us as follows:

POMI GmbH
Pelikanweg 34
3074 Muri
office@a-p-invest.com

II. Information on data processing

2. Processing of personal data 

We only process your personal data within the framework of the data processing principles and if a legal basis exists. Where it serves to initiate and fulfil a contract, this legal basis applies. In addition, we have an interest in continuously improving our services and adapting them to your needs. This is necessary in order to further develop our services, for statistical purposes and to ensure the security of our services. We assume that our interests prevail.

We also collect the following necessary data when you visit our website:

  1. a) All information that you explicitly provide as part of an enquiry in the contact form or an email (name, address, age, gender, contact details, texts, photos, images, etc.);

  2. b) IP address and referrer URL (the previously visited page);

  3. c) Browser version and browser type used;

  4. d) Date and time of the visit or enquiry;

  5. e) Operating system;

  6. f) Provider.

Cookies that we use on our website can be found at the end of this privacy policy under Title IV "Information on the use of cookies".

We do not create any personality profiles on the website and only collect or process particularly sensitive personal data (e.g. on religious, political or ideological views, state of health, etc.) in exceptional cases and in this case limited to contractual or legal obligations.

 

3. Disclosure to third parties

Your data will not be passed on to third parties without your express consent. Exceptions to this are our service partners that we need to process the contractual relationship (e.g. financial institutions to process payments, the post office, courier services or shipping companies to dispatch materials, cloud services to provide and guarantee the digital infrastructure, etc.). In these cases, we strictly observe the provisions of the applicable data protection laws. The scope of data transfer is limited to a minimum.

The use of service partners in countries other than Switzerland or the member states of the European Economic Area is only an option for us if the country in question either has an equivalent level of data protection according to the Federal Council's list of countries or if we can contractually ensure the equivalence of the level of protection (e.g. through contracts or the conclusion of so-called standard contractual clauses).

 

4. Company pages on social media

4.1 Media used

We operate a company page or a company profile on the following social media, on which we publish information and interact with other platform users:

LinkedIn: The operator is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland;

4.2 Data processing on company pages

We process personal data in accordance with the principles of this privacy policy. Corresponding personal data may be processed if you interact with us via our company pages on the relevant social media.

When you visit a company page, the respective operator of the platform collects information that enables it to recognise users and comprehensively analyse user behaviour. The platform operator can also use the data collected in this way to create user profiles. If you are logged in with your corresponding user account when you visit a company page, the respective provider can also assign this visit to your account. The respective provider only provides us with an anonymised statistical evaluation of the use of our company page based on the information obtained.

In principle, you can assert your rights under data protection law in relation to data processing by our company pages both against us and against the respective operator of a platform. However, we would like to point out that these can be asserted most effectively with the respective operator, as only the operator has access to the user's data and can take appropriate measures and provide information directly.

Further information on data processing, including the place of processing, by the respective operator can be found at:

LinkedIn: https://www.linkedin.com/legal/privacy-policy     

 

5. Communications, notifications and updates

Communication for advertising purposes:

If there is a corresponding basis under data protection law (use of a paid service or corresponding consent), we use your contact details to inform you about similar offers by e-mail, as well as for marketing and optimisation purposes, which enable us to offer you better services and better customer service, for statistical purposes and to further optimise our offers (newsletter).

You can object to receiving the newsletter at any time. You can do this by sending an email to office@a-p-invest.com or by clicking on the link at the end of the newsletter.

When sending newsletters, we use established tools from recognised providers. Compliance with data protection requirements is ensured via order processing contracts.

Mailchimp

The newsletter is sent by means of "MailChimp", a newsletter dispatch platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. The email addresses of our newsletter recipients, as well as their other data described in this notice, are stored on MailChimp's servers in the USA. MailChimp uses this information to send and analyse the newsletter on our behalf. Furthermore, MailChimp may, according to its own information, use this data to optimise or improve its own services, e.g. to technically optimise the sending and presentation of the newsletter or for economic purposes in order to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write to them itself or to pass it on to third parties.

You can find MailChimp's privacy policy here: https://mailchimp.com/legal/privacy.

Communication for information and other purposes: We will send you communications that are required or necessary for all customers, notifications that contain important information, and other communications that you request from us. You cannot unsubscribe from these communications. However, you may be able to customise the media and format through which you receive the notifications.

 

6. Transmission of personal data

Unless expressly agreed otherwise, electronic communication takes place via unencrypted e-mails. The use of e-mails is not technically secure; e-mails may not be delivered. When e-mails are transmitted, they may leave national borders, even if the sender and recipient are in Switzerland. The confidentiality of e-mails cannot be guaranteed if encryption is missing or inadequate.

Even when using the forms available on our website, only the transmission of your message from your computer to the web server is encrypted.

By using the forms or sending an e-mail, you consent to communication via e-mail in full knowledge of the risks described. The use of encrypted or otherwise secure communication channels must be agreed with us in advance.

 

7. Storage of your personal data

7.1 Server locations

Our website is hosted by Squarespace.

Your personal data collected as part of the activities on the website are hosted on Squarespace servers in the USA. The servers are protected as well as possible against unauthorised access by third parties. Backups are created regularly to prevent data loss as far as possible.

As far as your personal data that we collect directly is concerned, it is stored on our own servers as well as on virtual servers of a cloud provider with a good reputation with storage location in the USA. The servers are protected as well as possible against unauthorised third-party access. Backups are created regularly to prevent data loss as far as possible.

 

7.2 Storage period

We only store your data for as long as is legally required or necessary for the purpose of processing. In the case of analyses, we store your data until the analysis has been completed. If we store data on the basis of a contractual relationship with you, this data will be stored for at least as long as the contractual relationship exists and at most as long as limitation periods for possible claims from us run or statutory or contractual retention obligations exist. As a rule, the retention period does not exceed 10 years (calculated from the end of the contractual or de facto relationship with you).

 

III. Your rights

8. General

In principle, you have the rights to information, correction, deletion, restriction, transfer, cancellation and objection and, if necessary, complaint.

9. Data of young people under the age of 16

According to the general requirements of data protection law, young people under the age of 16 cannot give their consent to the processing of their personal data. However, consent is required for the use of certain services on our website and platforms.

Our website is generally not aimed at young people under the age of 16. Where reference is made in this privacy policy to consent or to such consent, this always includes the consent of the parents or legal representative, where this is necessary. We generally assume that the legal representative has given consent if a young person interacts with us. This principle applies until we are informed otherwise by the legal representative or we have to assume due to other circumstances that a young person is acting without the consent of the legal representative. As the legal representative of young people, we treat the legal representative in relation to the exercise of data protection rights as if the young person were exercising their rights themselves. This applies until the young person reaches the age of 16, from which point we will prioritise the young person's rights of choice in the event of a conflict (and as long as it does not involve the purchase of a paid service) to the extent permitted by law.

 

10. Information, correction, transfer

You have the right to free information about your stored data and the right to rectification at any time. Please contact us for this purpose. Our contact details can be found in section 1 of this privacy policy.

You also have the right to request the transfer of your electronically stored personal data to another controller free of charge. Please note, however, that we cannot adapt your data to any special format specifications of another controller and will not transfer your business history or passwords under any circumstances.

 

11. Revocation and deletion

You can revoke your consent to the processing of your data by us under data protection law at any time and request the deletion of your personal data. Please contact us for this purpose. Our contact details can be found in section 1 of this privacy policy.

If you request deletion, we will block and block your profile. Please note, however, that we are obliged under commercial and tax law, for example, to retain accounting documents for at least 10 financial years. We can therefore neither delete nor process the personal data contained in these documents. Your cancellation or deletion request therefore only applies to this extent for future processing and only for personal data that we do not process on the basis of a legal justification, but exclusively on the basis of your consent.

If a contractual relationship is still pending at the time of receipt of your cancellation and deletion request, your personal data will continue to be processed until the contract has been fully processed. Your cancellation under data protection law expressly has no influence on the processing of existing contractual relationships and is not considered an extraordinary reason for termination.

 

12. Complaint to a supervisory authority

With the entry into force of the revised FADP, you have the right to lodge a complaint with the competent supervisory authority at the registered office of the controller if you believe that we have violated a provision of the FADP.

The Federal Data Protection and Information Commissioner (www.edoeb.admin.ch) is responsible for complaints from data subjects. 

 

IV. Information on the use of cookies

In this section, we would like to inform you about how and for what purpose we use cookies on our website and provide you with information about the effects of the respective cookies on your personal data. Your rights under Title III above naturally also apply in relation to the cookies described below.

 

13. Cookies

13.1 General information about cookies

Cookies are small text files or pieces of information that are stored on your computer or mobile device (such as a smartphone or tablet) when you use our services. A cookie usually contains the name of the website/application from which it originated, the duration of the cookie (i.e. how long the cookie will remain on your device), and a value, which is usually a randomly generated, unique number.

We use cookies to make our services more user-friendly and to tailor our services and products to your interests and needs. Cookies are able to do this because our services can read these files. This enables our services to recognise you and remember important information that makes your use of our services more user-friendly (e.g. by remembering preference settings). Cookies can also be used to help speed up your future activities and your future user experience with our services. We also use cookies to compile anonymous, aggregated statistics that allow us to understand how users use our services and help us to improve the structure and content of our digital media.

The maximum storage time of cookies after their initial placement on the user terminal is as required by applicable law.

13.2 Types of cookies 

The types of cookies we use are session cookies, persistent cookies, first party cookies and third party cookies.

Resident cookies are used to store your login information and remember your preferences for future logins to our services. A resident cookie is a cookie that is stored as a file on your computer and remains there when you close your web browser. The cookie can be read by the services that created it when you visit those services again.

Session ID cookies are used to enable certain features on our services, to better understand how you interact with our services, and to monitor aggregate user data and web traffic routing. Unlike persistent cookies, session cookies are removed from your computer when you close your browser. Typically, session ID cookies store an anonymous session identifier on your computer that allows you to use a service without having to log in every time you click on it.

First party cookies are our own cookies that we use to improve your user experience. They are linked to a user's personal information. Third parties do not have access to the information we collect through our own cookies.

Third party cookies are cookies that are placed on our services by third party companies to provide services, including advertising cookies. Third party companies place third party cookies on your device on our behalf when you visit our services to enable these third party companies to perform the services they provide. In addition to what is set out in this Privacy Policy, you can find more information about these third party cookies in the privacy policies of these third party companies.

Below you will find a list of the different types of cookies we use in our services.

 

13.3 Essential Cookies

Essential cookies are cookies that are absolutely necessary for our services to work and to use their functions. Without such strictly necessary cookies, our services would not function as smoothly as you would like and we may not be able to provide the website or certain services or features that you request.

We also use technical cookies that allow our services to remember choices you make (such as your username, language or the region you are in) for customisation and personalisation purposes. These cookies do not collect information about you that is used for advertising purposes, nor do they remember which websites you have visited.

The following first party cookies are set by us (all persistent cookies):

Device Identifier Cookie: We install cookies on your computer that recognise you and tell the website or service that you are logged in.

User Local Cookie: We install cookies that are used to remember certain local choices you have made, such as language selection.

Privacy Visibility Cookies: We install cookies on your computer that indicate whether you have been informed by a banner message about the use of cookies and the handling and your rights in connection with your data, and then whether you have given your consent to the use of cookies so that the banner does not reappear each time you visit a page.

These cookies are necessary for the operation of our services and therefore you cannot object to the use of these cookies.

13.4 Functional cookies

Functional cookies are cookies that enable the use of certain functions in our services that may be useful to you, but are not absolutely necessary for our services to work and to use their functions. You may refuse the installation of these cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of our services.

Google Maps (session third party cookies)

We use Google Maps to display interactive maps and to create directions. Google Maps is a map service from Google.


By using Google Maps, information about the use of this website, including your IP address and the (start) address entered as part of the route planner function, may be transmitted to Google in the USA.

When you access a web page on our website that contains Google Maps, your browser establishes a direct connection with Google's servers. The map content is transmitted by Google directly to your browser, which integrates it into the website. We therefore have no influence on the scope of the data collected by Google in this way. To the best of our knowledge, this is at least the following data:

  • Date and time of the visit to the website in question,

  • Internet address or URL of the website accessed,

  • IP address, 

  • (Start) address entered as part of route planning.

We have no influence on the further processing and use of the data by Google and can therefore accept no responsibility for this.

If you do not want Google to collect, process or use data about you via our website, you can deactivate JavaScript in your browser settings. In this case, however, you will not be able to use the map display.

The purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights in this regard and setting options to protect your privacy can be found in Google's data protection information: https://policies.google.com/privacy?hl=en.

By using our website, you consent to the processing of data about you by Google Maps Route Planner in the manner and for the purposes set out above.

 

Google Web Fonts

How does Google Web Fonts work?

We use so-called web fonts provided by Google on our website for the standardised display of fonts. When you access one of our pages, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. What information do you share with us and how is it used?

The browser you use establishes a connection to Google's servers. This informs Google that our website has been accessed via your IP address. If your browser does not support web fonts, a standard font will be used by your computer. Why are we allowed to use Google Web Fonts? The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. For more information about Google Web Fonts, see the Google FAQs.

Web Fonts: https://developers.google.com/fonts/faq.

 

13.5 Analytical cookies and cookies for marketing, profiling and retargeting

Control of Google tools via the Tag Manager

Google Tag Manager is used on our website. Google Tag Manager is a cookie-free domain that does not collect any personal data. The Google Tag Manager triggers other tags, which in turn may collect data. We hereby point this out separately. The Google Tag Manager does not access this data. If deactivation has been carried out by the user at domain or cookie level, this remains in place for all tracking tags that are implemented with Google Tag Manager.

Google Analytics (resident third party cookies)

The Google Analytics service is used to analyse the usage behaviour of our website. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

Usage and user-related information that is collected includes, for example, IP address, location, time or frequency of visits to our website. We have resorted to IP anonymisation for the use of Google tools. This addition means that the last digits of your IP address are truncated before they are definitively stored on the Google servers. As a result, the technical and analytical Google services can still be used properly, but you are no longer fully traceable and therefore have a higher degree of anonymity with regard to your surfing behaviour than without IP anonymisation.

We also use the remarketing function as part of the Google Analytics usage spectrum. This allows us to show you personalised advertising on suitable advertising spaces on other websites based on the interests you have shown on our website. This option is limited to a maximum of 18 months. Retargeting enables us to place adverts that are as relevant as possible for you and to measure the efficiency and reach of the advertising media, but also to check the invoices of our advertising partners for campaigns placed.

The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet.

Google states that it will not associate your IP address with any other data. Google also provides further data protection information for you at https://policies.google.com/technologies/partner-sites?hl=en, for example on the options for preventing the use of data.

Google also offers a so-called deactivation add-on at https://tools.google.com/dlpage/gaoptout?hl=en along with further information on this. This add-on can be installed with the most common Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs the JavaScript (ga.js) of Google Analytics that information about your visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. Of course, you can also find out whether and which other web analysis services we use in this privacy policy.

Alternatively, the future analysis of your site visit by Google Analytics can be deactivated by clicking on the following link. By clicking on the link, a so-called "opt-out cookie" is set, which means that the analysis of your visit to our site will be prevented in the future:

<a onclick="alert('Google Analytics has been deactivated');" href="javascript:gaOptout()">Disable Google Analytics</a>

Please note that if you delete the cookies in your browser settings, this may result in the opt-out cookie also being deleted and you may have to reactivate it.

Under no circumstances will Google associate your IP address with other data stored by Google. You can prevent the installation of cookies. To do this, you must select "Do not accept cookies" in your browser settings. Please note that in this case you may not be able to use all the functions of this website to their full extent. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Facebook Pixel (resident third party cookies)

The so-called "Facebook pixel" of the social network Facebook, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), is used on our website.

With the help of the Facebook pixel, Facebook is able to determine you as a visitor to our website as a target group for the display of adverts (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook adverts for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advert (so-called "conversion").

Facebook processes the data in accordance with Facebook's data usage policy. Accordingly, general information on the display of Facebook ads can be found in Facebook's data usage policy. Specific information and details about the Facebook pixel and how it works can be found in the Facebook help section.

For the processing of data for which Facebook acts as a processor, we have concluded a contract data processing agreement with Facebook, in which we oblige Facebook to protect our customers' data and not to pass it on to third parties.

You can object to the collection by the Facebook pixel and use of your data to display Facebook ads. To set which types of adverts are displayed to you within Facebook, you can go to the page set up by Facebook and view and adjust the information on the settings for usage-based advertising. The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.

Version of the privacy policy: April 2024